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LOMA Website Advertising Rates
& Specs
LOMA E-newsletter
Reach a wide variety of insurance and financial
services professionals by advertising on the high-traffic LOMA website,
currently receiving:
* 330,000 page views a month
on entire website
* 30,000 views a month of home page alone
* 80,000 visits a month
* over 22,000 unique visitors a month
* 16-minute average visitor length
* banner ads get an average
of 160 clicks a month (running in rotation)
Coordinate your web ad with an ad in other LOMA
publications for even more advertising impact. To order a website ad,
contact the web ad sales manager, Ron Clark at LOMA, 770-984-3718, e-mail clark@loma.org
LOMA Home Page:
Banner Ad:
$2,600 a month.
Ads will run in rotation with maximum of 4 other advertisers.
Size: 317 x 68 pixels; maximum file size 15 kbs
Entire Website Ads:
(appear on most web pages except home page)
1. Top banner:
$2,200 a month.
Ads will run in rotation with maximum of 4 to 5 other
advertisers.
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Banner Ad Package: Special
Includes:
*Banner ad on LOMA
homepage, plus banner ad on the Tech Directory page. (banners
subject to rotation)
*Sponsorship ad in the monthly LOMA e-newsletter
*Posting of a white paper on the Resource white paper site
Value of above, one month: $2,600 + $1400 + $600= $4,600.
Price as a package:
$3,700 a month with 3 month minimum commitment.
As a bonus for taking the
package a minimum of 3 or six months, advertisers get a listing in the
LOMA Technology Directory (if not already there), with a free logo. If you are
there, you get a free logo.
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Home Page/All Page Combo:
$3,100 a month (ad will run in rotation)
Size: 445 x 68 pixels; maximum file size 15 kbs
Specific Pages Only:
Banner ads run in rotation with maximum of 1 other advertiser (ad appears over
specific page content)
1. Resource Magazine page:
$1000. month.
2. LOMA technology Directory start
page: $2,000 month.
3. Check for availability of other
pages
Size: 430
x 60 pixels, maximum file size 15 kbs
Sponsorships:
These guarantee advertiser exclusivity
for the page sponsored. Cost varies depending on the page. Contact the web ad
manager for details.
Discounts & Policies:
Priority of Placement:
Resource magazine print advertisers of at least 6 pages per year receive
priority in requests for positions for web ads.
Frequency discounts:
15% discount for 12 month placement
Website Ad Policies:
All website advertising is subject to LOMA's approval before acceptance. LOMA reserves the right
to reject any ad that it feels detracts from the image of LOMA, or competes with
LOMA products or services, or is offensive
to association members, or makes derogatory or offensive statements, or detracts
from the mission of LOMA..
Terms:
Payment due 14 days after ad begins. A 3% discount will be given for advance
charge card payments
Other Online Opportunities:
LOMA Technology Directory
The on-line LOMA Technology Directory is a directory
of companies
that provide technology products and services to the insurance/financial
services industry. It's accessed through the LOMA website.
Directory Traffic: 40,000 page views a month!
A full year listing
in the directory runs from December 1 through November 30, and the basic listing
costs $650 for
LOMA members and $875 for non-members. (Hyperlinks available from the directory
to your website for an additional fee). However, companies can list at any time
throughout the year on pro-rated fee scale. Cost depends on the month the
listing is placed. Contact the Resource associate publisher at 770-984-3718 for
partial year fees.
Technology
Directory Enrollment Form
LOMA E-Newsletter
LOMA publishes a monthly e-newsletter that goes to 7,000
insurance industry professionals.
Sponsorships are available, sponsor gets logo and
a 25-word message and a link.
Price: $1,400 a month.
* * * * * * * * * * * * * * * * * * * * * * * * *
* ** * * * * * * ** Coming
in 2010: Redesigned LOMA Website! We
will have a redesigned LOMA website in early 2010. It will have more space for
banner ads and offer more flexibility. Here are tentative prices and sizes
for banners on the redesigned site:
Home Page:
Standard Banner--280 x 60 pixels
$2,100 a month (subject to rotation)
Rectangle Banner—280 x 150
pixels
$3,000 a month (subject to rotation)
This includes a rotating basic banner on the inside pages
<Home page banners will be
in the right column>
- - - - - - - - - - - -
Inside pages (tier two
pages):
Basic banner—190 x 60 pixels <right column>
$1,200 a month (Subject to rotation)
Medium banner—190 x 125
pixels <right column>
$1,600 a month (subject to rotation
Vertical banner—190 x 240
pixels <right column>
$2,200 month (subject to rotation)
Horizontal banner—468 x
80 pixels <bottom of page>
$1,800 a month (subject to rotation)
NOTE: banners on the inside
pages will show up in rotation on all inside pages)
Technology Directory
Banner—468 x 80 pixels <top of directory welcome page>
$1,500 month (subject to rotation)
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Website Sponsorship Package:
This includes a Large Square Banner on the home page—280 x 240 pixels
$7,500 a month, sold with 12-month commitment only, subject to rotation.
For an exclusive large square
banner, the price is $10,000 a month, 12 month commitment only.
Package includes:
1.
Large square banner
2.
a basic banner on inside pages, subject to rotation
3.
a listing in the LOMA Tech Directory plus logo in the directory
for 12 months.
4.
a sponsorship ad in one issue of the LOMA e-newsletter
5.
Posting of a white paper on the Resource section of the LOMA
website
6.
A 1-page color ad in one issue of Resource magazine.
7.
Logo on the contents page of Resource for one year as a sponsor
* * * * * * * * * ** * * * * * * * * * * *
Contact the web sales manager, Ron Clark, at
770-984-3718, clark@loma.org.
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